
On the other hand, there were instances when we thought some songs that we released will work very well but they just didn't do well because of lack of marketing and various other parameters. On being asked if there's any song that he thought wasn't his best but actually turned out to be a massive hit, the musician responded, "We don't leave any stone unturned before we bring the music out. With tracks like 'Breathless', 'Dil Chahta Hai', 'Kal Ho Na Ho', 'Kajra Re', and 'Mitwa', Mahadevan along with his partners Ehsaan Noorani and Loy Mendonsa carved a niche for himself in the Indian music industry. In a career spanning almost 25 years, Mahadevan has lent his voice to multiple languages, including Hindi, Tamil, Telugu, Marathi and Kannada among others.

But in the long run honesty, sincerity and music naturally following from you is what works," he said.

A musician has to just do his/her job and not wait or try to predict the outcome. It is all subjective and depends on individuals' choices, upbringing, and taste of music, what one listens to when since birth, when young and so on. Also, our creative product is very abstract which means that what I like someone else may not like and so on. I think ours is a creative job and we are creating something out of nothing. "We can never predict which song will be successful and if I had that magic I would instantly be rich and famous. In an interview with ANI, Mahadevan opened up about the factors that make a song hit and why is it important for a musician to keep experimenting. While several people look at songs' success through the prism of views and likes, renowned singer-composer Shankar Mahadevan does not seem to be affected by the number game. Shankar Mahadevan says musicians should not try to predict song's outcome


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